Celerity collaborated with the AAMC to transform their online student and resident hub into an experience-driven platform that aligns with the needs of aspiring physicians, medical students, and administrator audience groups.
Based on Django CMS, the new website streamlines the editorial workflow review and approval process to ensure only high-quality, relevant content is published. In addition, the site rapidly scales to handle high-traffic events, like the MCAT® exam registration.
By unifying the online experience, Celerity successfully helped the AAMC:
- Improve brand recognition
- Drive students and residents to the resources needed in their pursuit of a medical career
- Create a modern website that engages visitors across all devices
- Implement an intuitive Django CMS for better content management
- Build a dynamically scalable cloud-based infrastructure that cost-effectively manages spikes in traffic
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